This webinar is for yoga business owners who are ready to stand out and stick with their dream students. If you've ever wondered how to reach your dream students, stand out among the competition, and show up online in a way that feels authentic and sticks with your people, this webinar is a must-watch. 

How Brand Voice Can Help Your Business Stand Out 

KEY TAKEAWAYS

• Brand voice is your yoga business' way of communicating with the world around you 
• Showing up confidently and consistently at every turn online involves understanding, refining, and refreshing your brand voice
• Your brand voice is more than just your foundation, it's also your personality
• Brand voice is the fusion of who you already are and who your dream people need you to be – tapping into that is how you reach your dream students, fill your classes, and find success in a crowded yoga marketplace

In This Webinar: What You'll Learn

Head copywriting gal and founder of Boundless Copy, Hanna Marcus, dives into the basics of understanding and refining your voice as a yoga instructor, shows you how YOUR unique voice can help you find the yoga students of your dreams, and help you feel more aligned in what you teach and who you teach it to you (through your words!)

If you've ever sat down to write words for your website, your emails, or even your Instagram captions and drawn a total blank thinking, "how the heck do I write this so it stands out AND sounds like me?" – this class is for you! 

Think of this as Brand Voice 101. We'll cover questions like: What IS brand voice? What does my yoga biz’s brand's sound like? Who are my dream students and HOW do I talk to them? How do I get people to remember and choose me in a crowded yoga space? 

In this webinar, you'll explore how:

• Brand voice is the fusion of who you are and who your audience needs you to be 
• The clearer your brand voice, the better you'll connect with your dream students
• the first step to a big, bold brand voice is to go digging–answer the big, exciting questions 
• The second step to a big, bold brand voice is to pay attention to your personality
• The third step to a big, bold brand voice (that attracts your dream students) is to refine and refresh it on the regular so you're showing up consistently and confidently 

About Hanna Marcus & Boundless Copy

Hanna Marcus is the Founder and Head Copy Gal behind the copywriting studio ‪Boundless Copy‬. Over the past 8 years, she's worked with 400+ clients of all sizes (like beYogi, Adobe, Amazon, Hot Topic, & more) to refine and refresh their brand voices to help them speak directly to their dream audience.

Big on feeling-first writing, her personal soapbox is that the best way to find YOUR dream yoga students is to tap into your clear, sticky brand voice (because that’s what turns heads and makes people remember–and choose!–you). When she’s not writing cheeky, converting content for clients, she mentors business owners and brands and creates copywriting resources for service pros to take the stress out of DIY copywriting.

Additional Resources

• Explore the Boundless Copy site & shop copywriting resources
• Follow Boundless Copy on Instagram
• Join the Hey Pal Club (the Boundless Copy Email List)