Yoga Business


Align your passion with your purpose by delving into the business of yoga. Guidance and resources that demystify digital, print, and word of mouth marketing for working yoga professionals—from launching your yoga studio and business website to building your student membership and social media following. Become versed in yoga business strategies, and allow both your passion and your profession to thrive.

Recent Posts for Business Guidance

April 16, 2018

Sadie Nardini: beYogi Ambassador Spotlight

Sadie Nardini is a beYogi Ambassador, yoga and anatomy expert, empowerment speaker, and healthy lifestyle leader. The list goes on and on, but how exactly did this successful yogi get her start on becoming a renowned yoga teacher?
April 3, 2018

Marketing Hacks That Every Yoga Instructor Needs to Know About

As with yoga, marketing yourself and your yoga business takes patience, focus, and awareness. Each yoga instructor and yoga studio has its own brand that sets it apart. Take the time to find what sets you apart and move forward with confidence and mindfulness.
March 13, 2018

Positive Vibes Only: Inside the Energetics of Teaching Yoga

Being a good yoga teacher has a lot to do with the energy you emit. And whether or not you’ve been attuned by a Reiki energy healing, you still have the capacity to transfer positive energy by following these tips.
March 5, 2018

Top 7 Secrets to Grow Your Yoga Instagram Like a Boss

Trying to grow your yoga Instagram? Here are a few secrets to help you do just that.
January 30, 2018
advanced yoga training

Advanced Yoga Training: Why Yogipreneurs Can’t Afford to Cut Class

Your evolution includes becoming a better business entrepreneur and investing in continuing education courses through advanced yoga training.
October 25, 2017
danielle cuccio

A Day in the Life of a Yoga Instructor and Business Owner

Step into the life of Cuccio Somatology owner and yoga instructor, Danielle Cuccio. Learn how she balances the hustle and bustle of her daily life.
August 1, 2017
bibi mcgill - vibrate higher

Understand Your Energy and Vibrate Higher With Bibi McGill

Many people believe that our society has been conditioned to detach from everything that lies within us. Rather than trusting our own instinct, we’re told how […]
May 25, 2017
business of yoga

11 Important Things I Wish I Knew Before Starting a Yoga Business

Let’s rewind about five years ago. When I opened my first yoga studio, I began the process completely unaware of the obstacles I would have to overcome in […]